Page 54 - Experience Volume II

The fun, easy, and transparent way to buy, sell and

upgrade your diamonds.

What thoughts cross your mind when you consider buying a dreaming of solutions to bring transparency, education and a little
loose diamond? Late-night internet searches will tell you to bit of fun to the diamond buying, upgrading or selling process.
study the four C’s (carat, clarity, color and cut). Your friends or
family will happily chime in about how they chose the significant TRANSPARENCY
diamonds in their lives. The salesperson at the chain jewelry store For the first time in the history of jewelry, Diamond Bar offers
will certainly be happy to point you towards the pricier options, the consumer an inside look at the current market value of each
but how do you know if you’re getting a good deal on a good diamond they are considering for purchase. By aggregating
diamond? millions of data points, the proprietary “Find My Diamond’s Value”
tool allows you as the customer to see exactly what your diamond
is trading for in the wholesale market. This tool is available on
These were the issues that Elliott Spicer, founder of Diamond Bar,
noticed in his early years in the jewelry industry and he began Diamond Bar’s website and is free for public use.

52 | THE EXPERIENCE